For our movie, we will have a budget of $20 million. Our movie will be low in cost to produce, I estimate that it will cost about $5 million to produce. The remaining $15 million will all be used towards marketing and distributing. We plan to have the movie showing on October 16, since it is around Halloween time and will plan to have an early premiere of the film 4 weeks before, September 18. This is similar to what the distributors did for "Joker". This allows for critics to see the movie and then recommend it to the public, which would help to raise its popularity. We intend on distributing our movie through well known chain-theaters, such as AMC, Regal and Cinemark. We will release the film digitally on Blu-Ray and DVD on December 29th. This is about 10 weeks away from its theatrical release, this is similar to the upper mid-tier movie Crawl as they released their movie digitally in a similar time frame. We feel that 10 weeks will be enough time to encourage the viewers into purchasing a ticket in order to see the movie instead of going straight to digital. We plan on making the film exclusive on Amazon Prime Video and HULU for $9.99, this is similar to what the distributors did for the film "A Quiet Place".
I plan on advertising our film through trailers, posters and billboards. In addition, I will be posting promotional images and short clips from the movie on social media. There will be a trailer for this film and it will consist of shots of Sheaves and Vance walking to the park and playing Forrest. There will be eerie incidental music playing through the majority of the trailer. For the scenes that show Forrest popping up and stalking the two friends, the will be a suspenseful and sound effects to make it more dramatic. In addition to this there will be clips with just words to describe how the movie will one of the biggest thrillers released around Halloween time. Another method of advertising would be to broadcast the release of the film on the radio. The objective here would be to entice the listener with an speaker who is announcing the mystery that is a "must-see" at the theaters.
I plan on advertising our film through trailers, posters and billboards. In addition, I will be posting promotional images and short clips from the movie on social media. There will be a trailer for this film and it will consist of shots of Sheaves and Vance walking to the park and playing Forrest. There will be eerie incidental music playing through the majority of the trailer. For the scenes that show Forrest popping up and stalking the two friends, the will be a suspenseful and sound effects to make it more dramatic. In addition to this there will be clips with just words to describe how the movie will one of the biggest thrillers released around Halloween time. Another method of advertising would be to broadcast the release of the film on the radio. The objective here would be to entice the listener with an speaker who is announcing the mystery that is a "must-see" at the theaters.
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